Demand Generation
Develop sales opportunities your team can act on
Give your sales team conversations with buyers who have a relevant need and could be a good fit. We handle research, outreach and initial replies. Together, we agree what makes an opportunity worth pursuing.
Beyond existing relationships
Reach the customers your next stage of growth depends on
You may already win good business through referrals, but need to reach a new market, grow a service or fill available capacity. We identify which companies could support that objective and what would give them a reason to engage.
For example, a product launch may create new packaging requirements. We investigate whether those requirements fit your capabilities and whether the company is considering suppliers. A launch gives us a reason to investigate, not proof that the company wants to buy. That has to come from the conversation.
Know what you are paying for
- Accepted opportunities
- The target number and what your team needs to know before accepting each opportunity.
- Timing and limits
- How long the work runs, how much activity it covers and what each team must do.
- How we represent you
- Who we contact, what we say and which companies or claims are off limits. You review these before outreach starts.
The opportunity path
See how an opportunity becomes worth pursuing
- Havenmont
Companies that fit
Find companies that match the customers you want to win.
- Havenmont
Relevant outreach
Make the approach, handle replies and establish a reason to meet.
- Your team, coordinated by Havenmont
A conversation with your team
Discuss what the buyer needs and learn enough to judge whether you can help.
- Your chosen reviewer
You decide what counts
Accept opportunities that meet the agreed standard. Decline those that do not, or keep them pending until you know more.
- Your team
Your sales process
Pursue accepted opportunities through proposals, decisions and delivery.
A clear handoff to your team
Agree who receives each introduction, the information they need and who owns the next step. A meeting alone does not count as an accepted opportunity. Missing evidence stays pending. Your team owns proposals, negotiation, closing and customer delivery unless separately agreed.
What makes an opportunity countQuality and capacity
More volume will not fix the wrong fit
If your team keeps rejecting opportunities for the same reason, we investigate the targeting, message or qualification behind that mismatch. Your feedback guides what changes in the next round of outreach.
New interest can go cold if nobody has time to follow up. We plan around what your team can handle and agree when to adjust the pace.
How delivery is managedContact Havenmont
What would you like to change about how you win business?
Tell us who you want to reach, where interest stalls or what you want to improve. We will review your enquiry and respond about the next step.
Talk to an advisor